The Royal Belgian Football Association (RBFA) is pleased to announce a new partnership with Chinese collectibles company PLAYFULLY, which will become the exclusive licensed producer and distributor of Belgium National Team trading cards in China.
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In March 2026, PLAYFULLY Technology Co., Ltd. officially entered into an exclusive strategic partnership with Mr. Lionel Messi, one of the greatest players in football history, and will release his officially signed trading cards.
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Argentina Football Association (AFA) Announces Five-Year Exclusive Licensing Partnership with PLAYFULLY Co,.LTD.